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Moment of Truth Marketing Blog.

A Blog to Help You Achieve Better Search Marketing

5 Google Analytics Features to use in 2021

Kicking off the year by adding Google Analytics to your website? Using Google analytics to analyze data about your website’s visitors is one of the best ways to get data-driven. Around 30-50 million websites use Google Analytics, but many aren’t

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3 Programmatic Advertising Best Practices for 2021

Programmatic advertising has become the shiny new penny of the digital marketing world. It’s an old-ish concept with a posh new look that doesn’t break the bank. A wave of interest is knocking at its door because it reduces cost

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Best Digital Marketing Strategies for Mutual Funds

It’s always surprising to us how untapped mutual fund marketing remains online. There are a lot of reasons for this. And the stringent regulatory requirements in the financial sector have probably slowed things down a little. The challenges online are

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Local Advertising Ideas for Small Business

5 Low-Cost Advertising Ideas for Local Businesses Looking for ways to stretch your marketing budget and get your name in front of local prospects when money is tight? If the budget is lean and your back is against the wall,

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Top Pharma PPC and SEO Marketing Tips

Pharma companies are shockingly behind when it comes to search engine marketing. Typically, with any highly regulated industry, it is often slow to adapt new trends or take advantage of new opportunities in search marketing. Or there just isn’t enough

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10 Top Mobile App Marketing Strategies

Getting a killer app idea and developing an application is just one part of the story for app success. You also need to create awareness with your target audience about how your application can help solve their problem. After all,

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Facebook Retargeting Ads for Cart Abandonment Users

 More than 90% of people who visit your website the first time will not purchase your product. In reality, that number is likely higher. And most likely, a percentage of those put your product in the cart and went to

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