Make your unique unforgettable and understood

Inspire, educate and delight your potential consumers with YouTube ads on the second largest search engine in the world.

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What is YouTube Advertising?

YouTube ads is a form of video advertising that lets you pay when someone chooses to watch your video, by clicking on it or watching its entirety. Due to the cost-effective nature of advertising on YouTube and the hyper-targeted audience targeting, CPV (Cost Per View) and CPM (Cost Per Thousand) ads have become a requirement for any growing brand and business.

The advantages of using YouTube ads are its reach to target groups based on gender, geographic location, languages, interests and more. Most viewers who skip the ad still remember the brand, therefore cost-free views are still ROI positive as they will become more familiar with your brand and likely to convert later.

Why work with Zero Company

Choosing the right digital marketing agency is the difference between wasting your company’s hard-earned budget and asking yourself if you made a mistake, or seeing an increase in revenue with a renewed sense of excitement and direction. Zero Company has been in the digital marketing industry since before Google Ads existed. From the days of Goto, Netscape, Overture and other former PPC premier platforms, we think we’ve come up with a winning process for most companies and businesses. Here are a couple key differentiators that distinguish us from our competitors:

Each of our executives are specialists and are paired accordingly from the get-go. They have a minimum of 3 years experience and have access to every department – from growth/data analysis, to web designer/developer teams, the creative department and other specialists within the company. We offer no run-of-the mill reports. Each report is tailor-made (by humans) to your specific KPIs with expert commentary, insights and direction to help you do better business.

Being a performance marketing agency is more than just a catchy phrase. We have a business analyst team with a dedicated Google agency representative that dissects every aspect of your customer acquisition costs, driving costs down every month.

Akin to surgery, a group of 10 in-house digital marketing experts sit in a roundtable fashion and dissect every part of your online acquisition – from your website, to conversion optimization, technical SEO improvements, current costs and KPIs, data analysis and more.

We don’t handcuff or sandbag any business we work with. If your business needs no longer require digital marketing services, you sell your business or change ownership, we help your team to easily transition to whatever solution you deem best.

Pay Per Clicking since 2001. Add a few zeros to your revenue

0
CLICKS
0
CONVERSIONS
0
IMPRESSIONS

Services

We help you regain the attention of past visitors and help convert them into customers using a variety of methods.

4

Show how-to’s, demos, video testimonials at the beginning of YouTube Videos.

64

Promote your video and brand on the YouTube search results page.

29

Add call-to-action overlays like a form-fill directly on your video ads.

53

Show your unskippable video to the high-intent customer ready to take action.

45

Show your video at the midpoint of long-form videos.

115

Place your banner ad along the bottom of partner videos.

63

Pay per 1000 views and retarget customers with six second snippets.

engagement

Make your ads appear above the video suggestions list.

Common Questions

What is a YouTube TrueView ad and how does it help my business?

In essence, TrueView ads are ads that show at the beginning of YouTube videos. They are skippable, and extremely effective for a couple of reasons. TrueView ads are based on the Pay Per View advertising model. You would only pay if two conditions are met. Someone has played your video for 30 seconds or longer (or it has ended), or the viewer clicked on your video. They also combine the viewer’s Google search history with their YouTube watch history – which by itself is the greatest database on the viewers available currently – and essentially show extremely relevant audiences your video. Cost Per Views could be as low as .005 cents per view.

What are the benefits of working with Zero Company as opposed to a video production company?

The problem with production companies is they do not understand video SEO, or how to create content that converts. Although nice-looking videos are aesthetically pleasing, the most important aspect of video creation is creating content that converts. This usually informs the creative direction, along with mapping the ideal customer and what type of video content fits in the best on their favorite websites and apps. Each channel represents a different psyche they’re in, which means the right video at the right moment is key.

We believe creating outcome-driven content returns the most value to your business and serves your customers better, which is why we work exclusively with Google as a premier partner to edit YouTube videos and create appropriate videos made to convert well on YouTube. Ask us about prior content we’ve made in collaboration with Google that directs users to take a favorable action online.

What if I don’t have video content or budget? Am I able to leverage YouTube ads?

No problem! For a long time, brands needed to have video content to advertise on YouTube. This has now changed with the advent of Discovery Ads — These are specific forms of video ads that allow you to use images from your social campaign, then it will be optimized for maximum performance across the YouTube Home feed, Gmail and more.

Trusted by over 2,500 companies. A few businesses we've helped:

Trusted by over 2,500 companies. A few businesses we've helped:

Our happy clients

  • Google Ads
  • Google Shopping
  • Display Ads
  • Mobile Campaigns
  • Video Ads
  • Google Analytics

Google Ads

Google Shopping

Display Ads

Mobile Campaigns

Video Ads

Google Analytics

One of the twenty-seven recognized Google Premier Partner Agencies in the country.

To earn Premier Partner status, digital advertising agencies must show
exceptional results for their clients over a long period of time. As a Google Premier
Partner, we’ve demonstrated excellency in executing successful campaigns through
video advertising, Google Display Network, mobile advertising and more.
We are pleased to be recognized as a top performing
digital marketing agency.

One of the twenty-seven recognized Google Premier Partner Agencies in the country.

To earn Premier Partner status, digital advertising agencies must show exceptional results for their clients over a long period of time. As a Google Premier Partner, we’ve demonstrated excellency in executing successful campaigns through video advertising, Google Display Network, mobile advertising and more. We are pleased to be recognized as a top performing digital marketing agency.

How we helped launch from Ground Zero

3 | The Discovery

San Francisco’s Bay Area Rapid Transit District (BART), the 5th most used rail transit system in the United States, reached out to us to increase the number of opt-in subscribers to their newsletter and drive more traffic to their website.

2 | The Deep Dive

After the kickoff call, we inspected every aspect of their ridership acquisition funnel. The initial audit led us to a multi-channel digital media marketing strategy to leverage a travel sweepstakes giveaway campaign.

1 | The Execution

We built out campaigns across several relevant audiences in Display, Search, Facebook and Gmail along with retargeting to anyone who came to the site from any channel.

0 | The Launch

During the campaign, BARTable saw record traffic at more than 83,000 users and over 111,000 sessions. Site traffic rose 175% over the previous month. BARTable received 50,000 new individuals signed up for their newsletter, and over 9 million ad impressions over a few weeks.

3 | The Discovery

San Francisco’s Bay Area Rapid Transit District (BART), the 5th most used rail transit system in the United States, reached out to us to increase the number of opt-in subscribers to their newsletter and drive more traffic to their website.

2 | The Deep Dive

After the kickoff call, we inspected every aspect of their ridership acquisition funnel. The initial audit led us to a multi-channel digital media marketing strategy to leverage a travel sweepstakes giveaway campaign.

1 | The Execution

We built out campaigns across several relevant audiences in Display, Search, Facebook and Gmail along with retargeting to anyone who came to the site from any channel.

0 | The Launch

During the campaign, BARTable saw record traffic at more than 83,000 users and over 111,000 sessions. Site traffic rose 175% over the previous month. BARTable received 50,000 new individuals signed up for their newsletter, and over 9 million ad impressions over a few weeks.

3 | The Discovery

San Francisco’s Bay Area Rapid Transit District (BART), the 5th most used rail transit system in the United States, reached out to us to increase the number of opt-in subscribers to their newsletter and drive more traffic to their website.

2 | The Deep Dive

After the kickoff call, we inspected every aspect of their ridership acquisition funnel. The initial audit led us to a multi-channel digital media marketing strategy to leverage a travel sweepstakes giveaway campaign.

1 | The Execution

We built out campaigns across several relevant audiences in Display, Search, Facebook and Gmail along with retargeting to anyone who came to the site from any channel.

0 | The Launch

​During the campaign, BARTable saw record traffic at more than 83,000 users and over 111,000 sessions. Site traffic rose 175% over the previous month. BARTable received 50,000 new individuals signed up for their newsletter, and over 9 million ad impressions over a few weeks.

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