Leverage Facebook’s powerful consumer data to find your next ideal customer segments.
What is Facebook social media marketing (SMM)?
Why work with Zero Company
Choosing the right digital marketing agency is the difference between wasting your company’s hard-earned budget, wondering if you made a mistake, or seeing an increase in revenue with a renewed sense of excitement and direction. Zero Company has been in the digital marketing industry since before Google Ads existed. From the days of Goto, Netscape, Overture and other former PPC premier platforms, we think we’ve come up with a winning process for most companies and businesses.
You get a dedicated Account Executive and custom monthly reports.
Each of our executives are specialists and are paired accordingly from the get-go. They have a minimum of 3 years experience and have access to every department – from growth/data analysis, to web designer/developer teams, the creative department and other specialists within the company. We offer no run-of-the mill reports. Each report is tailor-made (by humans) to your specific KPIs with expert commentary, insights and direction to help you do better business.
We heavily focus on driving down your customer acquisition costs.
Being a performance marketing agency is more than just a catchy phrase. We have a business analyst team with a dedicated Google agency representative that dissects every aspect of your customer acquisition costs, driving costs down every month.
We run a 10-man Deep Dive on your account periodically.
Akin to surgery, a group of 10 in-house digital marketing experts sit in a roundtable fashion and dissect every part of your online acquisition – from your website, to conversion optimization, technical SEO improvements, current costs and KPIs, data analysis and more.
You own your ad creatives, and assets. There are no long-term contracts.
We don’t handcuff or sandbag any business we work with. If your business needs no longer require digital marketing services, you sell your business or change ownership, we help your team to easily transition to whatever solution you deem best.
Digital Marketing with Pay Per Click since 2001
We can help you add a few zeros to your revenue.
Our services
Zero Company builds Facebook ad campaigns that amplify your reach and convert fans and prospects into customers.
Facebook Ads Management
Scale your business with complete Facebook ads management.
Page Post Video Ads
Leverage Facebook video ads to retarget engaged video watchers.
Abandoned Cart Ads
Retarget customers who did not complete their website purchase.
Ad Copy & Testing
A/B test copy and creatives to see what content your audience engages with the most.
Audience Targeting
Leverage Facebook’s Lookalike audiences and more to build new customer segments.
Lead ads
Get lead conversions straight into your CRM from Facebook’s newsfeed.
Page Post Promotions
Boost your page posts and grow your page likes.
Dynamic Product Ads
Target users based on inactions your website with your custom product catalogue.
Common Questions
Since Facebook PPC advertising become available in 2007, we have developed an intuitive 4 step process that all of our clients go through, whether Facebook ads or niche social media sites.
Kickoff Phase
We conduct a detailed 1 on 1 meeting with the objective of learning as much as possible about your company, your current customer segments, and your direct and indirect competition. In this phase, we build a psychographic profile of your customers – what they like, their age, how they shop, etc. This will help us build segments to target on Facebook and lookalike audiences using Facebook Audience insights.
Creatives & Strategy Phase
From our discoveries made in the previous phase, we build detailed audience segments. We strategize and iterate campaign creatives ranging from images, to giphs, illustrations, and video content. These creatives will specifically address the wants, needs of your customers, and will speak strongly to their desires.
Account Build Phase
In this phase, we assemble the work done in the previous phases, and the real work and expertise is leveraged. We lay the groundwork for excellent Facebook Ad campaigns and start building test ads, targeting options, placements, device segments, bid strategies, campaign objectives and more.
Optimization & Management Phase
As data rolls in and we can calculate your ROAS (return on ad spend), we are able to implement strategies to follow your customer segments and minimize your cost per acquisition.
Paid social advertising — especially on Facebook/Instagram, LinkedIn and Twitter — offers a unique opportunity to drive high brand engagement directly where most people hang out online. Facebook is the most advanced platform to leverage psychographic and demographic data points to mold your perfect customer segments. From the industries people work in, their favorite bloggers and celebrities, their zip code, household income, advanced demographics and more, Facebook offers the greatest tool to understand your customer’s complete persona.
Most industries can benefit from social media advertising. It is a common misconception for B2B’s to believe their customers do not exist on social media. Every business has a business development arm, or managers, or employees who are looking for solutions. They may not be at the bottom of the funnel (meaning, ready to purchase a solution on behalf of their company), but while on Facebook they are engaging and reading content that will affect their decision making down the line. Like any form of marketing, it’s all about testing, and great companies know there is much to leverage on a platform with 2 billion users.
Trusted by over 2,500 companies. A few businesses we've helped:
Customer Testimonials
They always take my calls and are very responsive
We got what we wanted in a very short time
I've worked with Zero Company for almost 4 years now
Cutting Edge
Great firm
Customer Testimonials
They always take my calls and are very responsive
We got what we wanted in a very short time
I've worked with Zero Company for almost 4 years now
Cutting Edge
Great firm
Google Premier Partner
Zero Company is one of the top 2% recognized Google Premier Partner Agencies in the country.
To earn Premier Partner status, digital advertising agencies must show exceptional results for their clients over a long period of time. As a Google Premier Partner, we’ve demonstrated excellency in executing successful campaigns through video advertising, Google Display Network, mobile advertising and more. We are pleased to be recognized as a top performing digital marketing agency.
How we launched bartable.
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