Marketing Blog by Zero Company – PPC, SEO, & Social Tips

PPC Marketing Tips for Pest Control Companies

Zero Company Performance Marketing

September 21, 2016

Each time a pest control prospect searches your business services on Google and types in certain relevant keywords such as “termite fumigation” … that’s where you want to be these days. It’s your moment of truth. Is your business ready? PPC marketing can be very effective for pest control

5 Impact Tips to Use PPC and SEO Together to Improve Your Search Marketing

Zero Company Performance Marketing

August 17, 2016

Pay-Per-Click (PPC) and Search Engine Optimization (SEO) work to attract visitors to your site. PPC can deliver almost instant results and you pay on a per click basis, of course. SEO won’t give you those immediate results, but with work the results can be fantastic. The costs for this

PPC Marketing Tips For Day Spas

Zero Company Performance Marketing

August 16, 2016

Since its conception, pay per click advertising on search engines has made a massive difference for businesses and organizations that decided to dive in. In a world where almost more than half of the population spends a great deal of time online, focusing on internet marketing is probably the

Optimization Tips With Google Analytics Data Inside AdWords

Zero Company Performance Marketing

August 12, 2016

Google Analytics Metrics That Can Be Integrated Inside Your AdWords Account Sometimes it’s not enough to get just conversion data into your AdWords account. In fact, it may not even be possible for some verticals if the conversion doesn’t take place on your site, but rather at your physical

Google Ad Grants For Non-Profit Organizations

Zero Company Performance Marketing

August 11, 2016

We had a charity that came to us looking to manage their AdWords account. They had an aggressive budget and wanted us to drive more phone calls to their help hotline. They were getting good results, but wanted to improve their reach and impact. We introduced them to Google

AdWords Call Only Campaigns: How to Thrive and Prosper

Zero Company Performance Marketing

August 9, 2016

Google AdWords is constantly working on ways to make life easier for marketers trying to promote their business online. With the wide variety of tools they have to offer, sometimes a really effective one can get lost in the shuffle. Let’s take a look at one that is often

PPC Marketing For Dentists – The What, Why and How of Online Advertisement

Zero Company Performance Marketing

August 4, 2016

Online marketing moves quickly. If you aren’t pushing the envelope and continually striving to get better, chances are your competition is. Some professions have been slow to adapt or slow to find the cutting-edge expertise they need to help them. We’ve seen that quite a bit with dentistry. Whether

AdWords: Five Tips for Small Business Advertising

Zero Company Performance Marketing

February 25, 2015

If you’re a small business owner, finding the time to continually manage your AdWords account can tough. You can’t let days of not managing your account turn into weeks. You can’t get behind on latest strategies while your competition pounces on them and pulls business from you. Here are

Callout Extensions: Increase Ad CTR

Zero Company Performance Marketing

January 28, 2015

Let’s look at possibly our favorite new Google enhancement to AdWords recently: Callout Extensions. Callout Extensions allow you to add additional descriptive text to your standard text ad. Here is what they look like (without the red box): Callout Extensions are much like Sitelink Extensions with one huge difference:

Moment of Truth Marketing Blog

Zero Company Performance Marketing

September 21, 2016

Zero Company Performance Marketing

August 18, 2016

Zero Company Performance Marketing

August 17, 2016

Zero Company Performance Marketing

August 16, 2016

Zero Company Performance Marketing

August 12, 2016

Zero Company Performance Marketing

August 11, 2016

Zero Company Performance Marketing

August 9, 2016

Zero Company Performance Marketing

August 4, 2016

Zero Company Performance Marketing

February 25, 2015

Zero Company Performance Marketing

January 28, 2015

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